The Launching a Regional Residential Recruitment Effort Cohort is for rural community leaders who want to do a better job of seeing, reaching, inviting, and welcoming new residents. This cohort will explore how communities across a region can work together to share a stronger story, connect with people who are looking for what small towns have to offer, and welcome those new residents who have already made the move.
This four-session learning cohort is designed to help rural communities build an effective regional resident recruitment effort. Through expert guidance from Ben Winchester, a nationally recognized rural sociologist, participants will:
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- Learn about migration trends using demographic data,
- Map shared assets that attract newcomers,
- Gather insights from new residents,
- Develop regional collaboration strategies, and
- Host an actual community welcoming event sometime in 2026.
Sessions will take place from 11:00 a.m. – 12:30 p.m. CT on August 5, August 19, September 2, and September 14. All sessions will be hosted on Zoom.
How each session works:
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- Welcome
- Debrief
- Topic presented
- Facilitation discussion
- Cohort engagement
- Work together
- Recap
- Action to take before the next event



